THINK IT Services Blog

Overcoming the Pitfalls of Today’s IaaS Price Wars – A Guest Commentary in SearchAWS

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7th January

One of the major trends of the past year has been the escalating price competition among the leading infrastructure as a service (IaaS) providers: Amazon Web Services (AWS), Google and Microsoft. While this race to the bottom has garnered a lot of attention and generated more interest in the cost benefits of commodity cloud services, it has also enticed a growing number of businesses to make unsuccessful moves to the cloud that could adversely affect the future direction of the cloud marketplace. Click here to read THINKstrategies’ perspectives regarding this important issue which can adversely affect the growth of the Cloud marketplace in SearchAWS.

See What You Missed at the Fourth Annual Cloud Channel Summit — View the Videos Online

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31st December

The fourth annual Cloud Channel Summit on December 3 in San Diego was a tremendous success! If you missed the executive forum or would like to take another look at the terrific content from the event, you can now view the conference highlights, session recordings, and one-on-one speaker interviews online.

Click here to view the highlight video and one-on-one speaker interviews with the industry executives from the leading Cloud providers and wide array of partner companies who participated in this year’s Summit.

Click here to see the Summit keynote presentation and roundtable discussions regarding the key issues reshaping channel relationships in the Cloud marketplace.

You can also click here to read my perspectives regarding the industry implications of the Cloud Channel Summit discussions in

I’m currently formulating my plans for the Cloud Innovators Summits in 2015, and welcome your ideas and suggestions.

Contact me if you’d like to provide your input, or discuss speaking, sponsorship and partnering opportunities … Read More »

Don’t Miss the Oracle Cloud Roadshow for Independent Software Vendors (ISVs)

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30th December

I would like to make you aware of a special Oracle event series that I am keynoting in January and February geared towards senior executives at Independent Software Vendors (ISVs) and application providers interested in gaining a competitive advantage in the rapidly evolving Cloud marketplace.

As you’re well aware, the Cloud is changing the way software companies do business. It’s not only the new paradigm for computing, it is also the new platform for software development, innovation and delivery.

Oracle offers a broad portfolio of products and services for companies transitioning to the cloud – including a new set of recently announced Oracle Cloud Platform-as-a-Service (PaaS) and Infrastructure as a Service (IaaS) offerings. I’m pleased to be participating in an eight-city, Oracle ‘roadshow’ designed specifically for ISVs, OEMs and Software Resellers interested in learning how they can leverage Oracle’s Cloud solutions to achieve … Read More »

THINKstrategies Launches New Connected Cloud Internet of Things (CCIoT) Awards

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15th December

THINKstrategies, Inc., the only strategic consulting company focused entirely on the business implications of Cloud Computing services on corporate initiatives, announced today a new awards program aimed at recognizing Internet of Things (IoT) solution providers that are leveraging cloud computing services to deliverable measurable business benefits to their customers.

The new Connected Cloud Internet of Things (CCIoT) Awards is an ongoing program that will showcase IoT success stories which have produced quantifiable business benefits, such as lower operating costs, reduced response times, increased sales, higher customer satisfaction, etc.

The new award program builds on the success of THINKstrategies’ Best of SaaS Showplace (BoSS) Awards, which have recognized Software-as-a-Service (SaaS) providers since 2009, and the Cloud Computing Business Value (CCBV) Awards, unveiled in 2010 to spotlight Platform-as-a-Service (PaaS) and Infrastructure-as-a-Service (IaaS) providers. Over 100 companies have received BoSS and CCBV Awards in the past four … Read More »

THINKstrategies 2015 Prediction: The IoT, Big Data and Cloud Come Together – A Guest Commentary in E-Commerce Times

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12th December

THINKstrategies believes the only way organizations will be able to reap a worthwhile return on investment (ROI) from their Internet of Things (IoT) deployments and gain the additional insights from Big Data will be by leveraging more Cloud services. So any IT or business decision-maker who continues to resist the idea of employing cloud services to offset the costs and complexities of in-house data centers will stand in the way of fully capitalizing on today’s IoT opportunities. Click here to read THINKstrategies’ perspectives re: the business implications of these trends in E-Commerce Times.

How to Select the Right Provider to Optimize Application Performance – A Whitepaper Published on Behalf of PTC

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12th December

Businesses of all sizes across nearly every industry are racing to adopt new strategies and solutions to achieve corporate objectives in the face of unprecedented market and competitive pressures.

In this context, moving business applications and processes to the cloud has become an increasingly common approach to lower costs and address changing business requirements.

Although there are numerous cloud services providers available, many organizations struggle to select the right partner and to procure, deploy, and administer the right cloud services to meet their application management needs.

To improve their chances of success, THINKstrategies has seen many business and IT decision-makers gravitate toward cloud services organizations that can provide not only the infrastructure functionality they need, but also a full lifecycle of application management services.

This more integrated approach to cloud services can enable organizations to achieve greater application reliability, security, and performance to satisfy … Read More »

Leveraging a Carrier-Grade Billing Platform to Maximize Service Revenues in the New Digital & Subscription Economies

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10th December

Businesses in nearly every industry are facing unprecedented challenges as their customer preferences shift from an explicit set of product offerings to an infinite array of ‘on-demand’ services, ‘always open’ store fronts, and ‘accessible anywhere’ delivery channels. This phenomenon is forcing a growing number of enterprises to transform their business design while expanding beyond their current reach and expertise.

Corporate decision makers such as CIOs, CFOs, CTOs and CFOs are faced with a disruptive new generation of Software-as-a-Service (SaaS), Platform-as-a-Service (PaaS) and Infrastructure-as-a-Service (IaaS) Cloud solutions to enable their new business design to support these new service types and shift in consumer expectations.

The most obvious examples of this shift is in the connected industries where goods are no longer viewed as simply boxed products purchased as a onetime sale, but rather a personalized service that can be acquired on a subscription … Read More »

Moving IT Solutions Providers to the Cloud – A Guest Commentary in

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8th December

One of the key factors determining the future growth of the cloud computing marketplace is the pace in which IT solutions companies — ranging from value-added resellers (VARs) to systems integrators (SIs) and managed service providers (MSPs) — transform their businesses to better support their customers’ cloud migration processes. Despite the promises that adopting cloud service alternatives is significantly easier than deploying traditional, on-premises hardware and software of the past, the truth is that the migration process is still complicated and fraught with pitfalls. Read THINKstrategies’ perspective in about how IT solutions providers can help their customers migrate to the Cloud by moving their own businesses to the Cloud also.

Capitalize on THINKstrategies’ Consulting, Education & Promotional Services to Achieve Your 2015 Objectives

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8th December

The holiday season is also the time when many organizations are doing their planning for the new year, and a good time to take advantage of THINKstrategies’ services to ensure you’re setting the right business objectives for 2015 and able to attain those goals.

THINKstrategies has been at the forefront of the transformation of the software and technology industry from a product-centric to a services-driven go-to-market model. I’ve been a tireless advocate of the Cloud movement since its inception, and THINKstrategies is now helping many companies understand the business implications of the rapidly evolving ‘Internet of Things’ (IoT) marketplace.

Whether it is providing industry perspectives, offering trusted advisory services, showcasing success stories via the Cloud Computing Showplace, and promoting industry best practices at the Cloud Innovators Summits, THINKstrategies is committed to helping our clients succeed in today’s changing business environment.

In the past year, fifty (50) … Read More »

Final Speakers Added to Cloud Channel Summit Agenda, Register Now to Attend

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24th November

The agenda for the fourth annual Cloud Channel Summit, hosted by THINKstrategies and the Cloud Computing Showplace, on Wednesday, December 3 in San Diego has been filled with five additional industry executives. Only two days remain to obtain a complimentary pass to the executive forum, so register now!

Thirty-eight (38) industry executives have now agreed to present their perspectives at the Summit regarding how to build successful partnerships in the Cloud marketplace, including new opportunities in Big Data and the ‘Internet of Things’. The latest speakers to join the roster of senior executives presenting their views about new channel opportunities in the Cloud are:

Ed Bottini, Director, Cloud Services Channel Sales, IBM SoftLayerVijay Kannan, Director, Enterprise Product Marketing, Aeris CommunicationsChris Penner, SVP WW Channel Sales, BoxMike Utsal, VP Channel Accounts, ISV & SI, Dimension DataLemuel Williams, Channel Development Manager North America, Gemalto

Click here to see all the confirmed speakers coming … Read More »

The Latest from THINK IT Services Blog

THINK IT Services Blog examines the business implications of the latest developments in the technology services market ranging from Cloud Computing and Software-as-a-Service (SaaS) to Managed Services and other forms of 'On-Demand' services.

Capitalizing on the Cloud to Transform Your Business via the Internet of Things – A Guest Commentary in E-Commerce Times

Only a small number of forward-thinking business executives see the opportunities created by the cloud in today’s Internet of Things (IoT) marketplace. However, in the not...

Attaining Four Levels of Internet of Things Benefits – A Guest Commentary in

Few technology trends have captured the imagination of the consumer and corporate sectors to the same extent as the Internet of Things (IoT). The...

CFOs Open Purse Strings to Accelerate Cloud Adoption – A Guest Commentary in E-Commerce Times

Cloud-based alternatives to traditional hardware and software systems and enterprise applications are experiencing a new level of CxO acceptance. Chief Financial Officers (CFOs) are...