It can be a full-time job trying to keep up with Salesforce’s latest cloud offerings and messaging. However, it is always worth the effort, because the company’s pronouncements are often early bellwethers of the future direction of the software industry.
This has become particularly true with respect to the company’s evolving efforts to penetrate and gain a prominent position in the artificial intelligence (AI) and Internet of Things (IoT) markets. Salesforce’s most recent moves, in anticipation of its annual Dreamforce conference, also could be a key indicator of the rapidly changing competitive landscape.
Salesforce has been in the vanguard of promoting Software-as-a-Service (SaaS) and, more broadly, the value of the cloud. As it has gained success with its widening array of SaaS/cloud offerings, it also has borrowed a strategy from the traditional software industry playbook: adding a Platform-as-a-Service (PaaS) development layer … Read More »
One of the cornerstones of a successful software business has been to build as big a partner ecosystem as possible. In the world of the cloud, showcasing the partner ecosystem in an online marketplace also has become an imperative.
Salesforce.com has been in the vanguard of this trend. Since its inception in 2005, the AppExchange has grown to include more than 3,000 partner solutions that augment Salesforce’s growing portfolio of cloud services. AppExchange has strengthened significantly Salesforce’s position in the marketplace by cataloging the company’s rapidly expanding ecosystem of independent software vendor and consulting partners.
However, the tremendous success of the AppExchange has made it a bit overwhelming for customers to find and easily implement the right third-party solutions to best meet their needs.
Click here to read THINKstrategies’ latest commentary in E-Commerce Times about how Salesforce’s new AppExchange Partner Program is seeking … Read More »
As the Cloud continues to gather steam as the go-to model for many companies, Platform-as-a-Service (PaaS) offerings are also gaining credence.
PaaS allows companies greater flexibility once they are in the cloud. PaaS enables customers to develop new applications and services on their existing portfolios of technology to enable new capabilities. With PaaS, companies can develop new mobile applications quickly, automate processes or streamline operations.
For software companies like SAP, PaaS can also unlock new doorways of modernization as well. At the SAP TechEd conference in Barcelona, the company repositioned some core products to reflect its PaaS-oriented strategy. Click here to read THINKstrategies’ perspectives about SAP’s latest PaaS offerings and strategies in SearchCRM.
What’s Behind the Proliferation of Salesforce PaaS Offerings? A Guest Commentary in SearchSalesforce
Salesforce.com rose to prominence on its software as a service-based CRM model, where customers could stop patching and managing software, and instead purchase a subscription in the cloud.
Today, Salesforce is making a similarly assertive move in the direction of Platform-as-a-Service (PaaS) offerings. However, its role as a PaaS provider and its proliferation of application development platforms are making life more complicated for customers and partners.
Click here to read THINKstrategies’ perspectives regarding Salesforce’s PaaS strategies and solutions in SearchSalesforce.
Register now to join a growing number of key Cloud Computing industry executives speaking at the third annual Cloud Channel Summit on Monday, November 4 at the Computer History Museum in Mountain View, CA, and save $100!
Executives from leading Cloud solution providers, major software and technology vendors, and innovative channel organizations will participate in highly interactive sessions examining partnering opportunities and best practices in the Software-as-a-Service (SaaS), Platform-as-a-Service (PaaS), Infrastructure-as-a-Service (IaaS), Big Data, and Small/Med-Size Business (SMB) segments of the Cloud marketplace. Click here to see the executives who have already confirmed their participation in this year’s Summit.
The Summit will also include a “Speed Networking” session to give attendees additional time to meet others interested in exploring new partnership opportunities. Click here to see the agenda for this year’s event.
We are also pleased to have AppDirect, CallidusCloud, Corent Technologies, CorSource Technology Group, Oracle, Salesforce.com and SoftServe returning as sponsors supporting this year’s peer-to-peer, executive networking forum. The Summit is also being supported … Read More »
Third Annual Cloud Channel Summit to Focus on New SaaS, PaaS, IaaS, Big Data & SMB Partner Opportunities
The agenda for this year’s Cloud Channel Summit on Monday, November 4 has been designed to focus on the rapidly evolving Software-as-a-Service (SaaS), Platform-as-a-Service (PaaS), Infrastructure-as-a-Service (IaaS), Big Data and Small-/Mid-Size Business (SMB) partner opportunities in the Cloud. Register now and save $100 on the conference registration fee!
The third annual Summit will once again take place at the Computer History Museum in Mountain View, CA, and this year will include a special “Speed Networking” session to give attendees additional time to meet others interested in establishing new partnerships to expand their Cloud ecosystems.
Click here to see the full Summit agenda, and here to see the speakers who have already committed to participate in this year’s event.
CallidusCloud, Corent Technologies, CorSource Technology Group, Oracle, Salesforce.com and SoftServe are returning as sponsors supporting this year’s peer-to-peer, executive networking forum. Click here to learn more about the sponsors, and here to see the Summit partners.
Click here if you haven’t attended a … Read More »
Chris Rimer, Global Head of Partner Business for the Google Cloud Platform, Google Enterprise will join a growing number of key Cloud Computing industry executives speaking at the third annual Cloud Channel Summit on Monday, November 4 at the Computer History Museum in Mountain View, CA.
Chris will participate in the Cloud Channel Summit Platform-as-a-Service (PaaS) Industry Roundtable which will discuss Cloud Partner Success Stories: What’s Working and What’s Not. The roundtable panel session will also include:
Feyzi Fatehi, CEO of Corent Technology
Russell Hertzberg, Vice President Technology Solutions, SoftServe Inc.
Kevin O’Brien, Senior Director of ISV/OEM Business Development at Oracle
The Summit will include additional panel roundtable sessions focused on Software-as-a-Service (SaaS), Infrastructure-as-a-Service (IaaS), Big Data, and Small/Med-Size Business (SMB) partner opportunities in the Cloud.
The Summit will also include a “Speed Networking” session to give attendees additional time to meet others interested in exploring new partnership opportunities.
CallidusCloud, Corent Technologies, CorSource Technology Group, Oracle, Salesforce.com and SoftServe as returning sponsors supporting this year’s peer-to-peer, executive networking forum.
Click … Read More »
It was about ten years ago when a new generation of Software-as-a-Service (SaaS) alternatives started to gain acceptance and adoption among organizations of all sizes. And, it has only been about five years since Amazon Web Services captured the attention of the marketplace with its Amazon EC2 and Amazon S3 offerings which opened the door to a vast array of Infrastructure-as-a-Service (IaaS) offerings. Now, the third piece of the Cloud Computing puzzle is beginning to win over organizations seeking to build their own apps – Platform-as-a-Service (PaaS).
While SaaS and IaaS solutions have experienced exponential growth and are forecast to continue to displace traditional, on-premise software and systems, PaaS has remained a relatively dormant segment of the Cloud marketplace. The lack of adoption of the various PaaS alternatives which have emerged over the past few years has been understandable. Organizations could … Read More »
With nearly every market forecast and growing anecdotal evidence pointing to escalating demand for cloud-based alternatives to traditional on-premises systems and software, the challenges of integrating the new on-demand solutions to existing applications and data sources are becoming even more critical.
Data integration continues to be a pivotal part of successfully adopting today’s rapidly expanding assortment of Software as a Service, Platform as a Service and Infrastructure as a Service alternatives, based on the results of Scribe Software’s recent survey of more than 920 technical professionals, business leaders, systems integrators, VARs and other channel partners.
Click here to read THINKstrategies’ perspective on these survey findings and what they mean for the cloud computing movement in E-Comerce Times.
One of the most vexing challenges facing today’s IT and business decision-makers is how to integrate critical corporate data across a widening array of on-premise and on-demand systems and applications.
Many believe that the age-old data integration issues of the past have only been compounded by today’s rapidly expanding assortment of Cloud-based solutions which raise the expectation of easy end-user access from anywhere at any time.
While there are a growing number of application program interfaces (APIs), Web-based connectors and Cloud-oriented systems integrators that are reducing the difficulty of overcoming this integration issue, it still represents an important impediment that many organizations are reluctant to face.
Intuit announced a new program yesterday aimed at addressing the data integration issue. The Intuit Anywhere program promises to give software developers a new method of extracting QuickBooks data directly into their third-party applications, including web and mobile.
This new data export and integration capability … Read More »