Why Salesforce’s Latest Big Gamble Is On APIs – A Guest Commentary in E-Commerce Times
Anyone who has attempted to adopt Salesforce cloud solutions in an enterprise environment knows that it may not be as easy as expected because of the additional effort typically required to integrate various data sources.
This is a common problem that has plagued the enterprise application industry since its inception. In fact, it spawned an entire subsegment of data integration solution vendors and systems integration service providers that have prospered by helping organizations overcome their data integration challenges.
However, by spearheading a new generation of cloud-based Software as a Service (SaaS) alternatives, Salesforce gained control of the enterprise application marketplace. The SaaS model promised to rectify the age-old data integration issue so that organizations could accelerate the software adoption process.
The lingering data integration challenge has prompted Salesforce to make it’s biggest acquisition to date – the purchase of Mulesoft for approximately $6.5 billion.