Last week’s travels took me from Boston to Washington, DC, for NetworkWorld’s latest stop of the IT Roadmap and then on to San Jose, CA , for the SIIA’s OnDemand conference.

In DC, I had the privilege of presenting in the Convention Center’s main ballroom THINKstrategies’ perspectives regarding cloud computing, Software-as-a-Service (SaaS) and managed services.

A year ago, less than 50 people attended my breakout session on this topic as these new services were just beginning to hit the radar-screens of government agencies as they anticipated the arrival of the newly elected Obama administration.

Last week, the number of attendees in my session was over twice the previous year’s total, the latest milestone in a steady rise which I’ve seen throughout 2009 of both public sector and commercial interest in on-demand alternatives to on-premise systems and software.

In the case of these government-oriented attendees, … Read More »

Last year, I predicted that 2009 would be the year of the channel in the Software-as-a-Service (SaaS) market and a growing number of SaaS industry leaders have obliged me by expanding their sales efforts in this direction.

The latest is Salesforce.com which announced today that it is launching a new value-added reseller (VAR) program to encourage third-party companies to build on its Force.com platform and extend the reach of its AppExchange into new market segments.

Salesforce.com’s announcement comes on the heels of NetSuite’s recent enhancements to its VAR program aimed at strengthening its position in the market.

Because of Salesforce.com’s greater prominence in the marketplace, its new initiative is bound to bring even more attention to the rapidly evolving role of channel companies in the SaaS market. In Salesforce.com’s case, there move represents an important milestone in the company’s evolution and that of the … Read More »