Salesforce.com, Dell-Boomi, Progress Software and Birst are the latest Cloud companies sponsoring and speaking at the Cloud Channel Summit, on Monday, November 7, at the Computer History Museum in Mountain View, CA.

These Cloud companies join a growing number of sponsors, partners and speakers participating in the one-day executive forum which will bring together senior executives from leading Cloud vendors and their channel company counterparts to share industry best practices and innovative ideas for building profitable and successful channel partnerships in the Cloud. 

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The topic of building effective channel alliances in the Cloud continues to gain greater attention. This past week, I spoke at two events and attended a third in the Boston area in which Cloud channel strategies and solutions were a central theme.

The first event was a local gathering called, “Mondays in the Cloud”, organized by Sonian and hosted at the UMass-Boston Venture Development Center. The session was kicked off by Greg Arnette, Sonian’s Founder and CTO, who provided his perspective on the state of the Cloud marketplace. I followed Greg with a talk about the Cloud industry trends driving the demand for a stronger channel network to build on the initial success of Cloud services. My talk was followed by Erik Sebesta of cloudTP who talked about how Cloud integration services companies like his are becoming an important channel to market for Cloud vendors seeking to sell private … Read More »