Tag: Software monetization


Coping With Software Licensing Challenges in the Cloud – A Guest Commentary in E-Commerce Times

Posted by thinkstrategies in Uncategorized. Comments Off on Coping With Software Licensing Challenges in the Cloud – A Guest Commentary in E-Commerce Times

15th November

A year ago, Vanson Bourne conducted a survey on behalf of Gemalto of independent software vendors (ISVs) executives about their software licensing challenges that discovered a majority of ISVs were dealing with an escalating assortment of organizational issues monitoring and monetizing their software capabilities. As many of these ISVs move to the cloud and Software-as-a-Service (SaaS) delivery models, they are facing even greater obstacles achieving their business objectives.

Corporations and consumers alike are no longer interested in acquiring on-premise or even downloaded software. They prefer on-demand, subscription or usage-based consumption alternatives that require ISVs to pursue new software design and monetization approaches. As a consequence, the Vanson Bourne survey found approximately nine in ten ISV respondents admit that their organization is experiencing challenges with their software licensing (91%) and their software packaging/bundling (88%).

Click here to read THINKstrategies’ perspectives in E-Commerce Times … Read More »



Monetizing the IoT From A to Z – A Guest Commentary in E-Commerce Times

Posted by thinkstrategies in Uncategorized. Comments Off on Monetizing the IoT From A to Z – A Guest Commentary in E-Commerce Times

10th September

The Internet of Things (IoT) is growing rapidly, but most companies are still struggling to determine how to make money in this new marketplace. IoT monetization management solutions not only measure the activity associated with the connected things being monitored, but also collect valuable information. The data analytics engine underlying the monetization solutions can help decision makers figure out how to properly package, price and even position their IoT deployments to generate new revenue and uncover greater profits. Click here to read our views in E-Commerce Times.



A New Approach to Software Licensing is Essential in the Internet of Things

Posted by thinkstrategies in Uncategorized. Comments Off on A New Approach to Software Licensing is Essential in the Internet of Things

10th June

The ability to embed increasingly powerful software into sensors, networks and systems that collect, collate, analyze and share data being generated from the rapidly growing Internet of Things (IoT) is creating the need for a new set of rules for software licensing, entitlement management and IP protection. Click here to read why THINKstrategies believes a new approach to software licensing is essential in the IoT environment. You can also learn more about this issue from SafeNet and other industry leaders by attending the Connected Cloud Summit on Thursday, September 18 in Boston. Click here to learn more about this event.






The Latest from THINK IT Services Blog

THINK IT Services Blog examines the business implications of the latest developments in the technology services market ranging from Cloud Computing and Software-as-a-Service (SaaS) to Managed Services and other forms of 'On-Demand' services.

How the Cloud is Complicating IT and Business – A Guest Commentary in Datamation

After a decade of debate regarding the viability of cloud services as a strategic alternative to traditional, on-premise legacy systems and software, the war...

Biggest Obstacle to Business Success – Multicloud Management, an E-Commerce Times Commentary

The rise of Microsoft Azure as a major competitor to Amazon Web Services (AWS) has become a mixed blessing for IT managers.

While many were...

How the SaaS Industry Is Becoming a Victim of Its Own Success – A Guest Commentary in Datamation

There is no longer any doubt that Software-as-a-Service (SaaS) solutions have become the preferred method for organizations of all sizes to acquire business applications...