THINKstrategies believes IT managers and their corporate counterparts should consider building internal appstores to counteract the challenges of the ‘Bring Your Own Device’ (BYOD) phenomenon. A growing array of Cloud-based marketplace platforms have emerged that can make it even easier to pursue this idea and regain control over renegade end-user app purchases. The tremendous success of the Apple, Google and Amazon appstores among consumers has encouraged their business alter egos, the prosumers, to seek new business applications from the same sources, causing a ‘Bring Your Own App’ (BYOA) trend to emerge. Click here to read our views in Datamation.

Appstores BYOA BYOD SaaS Software-as-a-Service