Making the Business Case for a SaaS Customer Success Management Solution – Guest Commentary on the Bluenose Blog
One of the most significant trends in business today is the shift from products to services and the related transition to a subscription-based economy. Successfully adopting this new business model requires an organization to rigorously manage its customer relationships to minimize churn and maximize long-term customer value. Achieving this goal demands a new type of customer success management platform. Click here to read THINKstrategies’ perspective about the business case for a SaaS customer success management solution on the Bluenose blog.