As the volume and variety of data continues to escalate, the promise of a powerful new generation of data analytics tools converting this data into valuable information and insight continues to be just as elusive.

In particular, there is a growing debate regarding the potential of Hadoop to serve as a key component in corporate initiatives to unlock the value of Big Data due to the limited success of the first round of real-world deployments over the past year.

A December 16, 2014 Wall Street Journal article entitled, “The Joys and Hype of Software Called Hadoop: Big Data Is Hot in Silicon Valley, and Hadoop Underpins Craze,” described the dichotomy between the grandiose expectations among industry analysts and the investment community compared with the bitter realities of CIOs and other technology practitioners struggling to put Hadoop to work.

THINKstrategies believes there are some fundamental flaws in the way organizations are employing Hadoop to address their Big Data challenges. We’ve published a new Strategic Thinking Profile which examines how Veristorm’s unique approach to Hadoop deployment enables large- scale enterprises to overcome these issues by leveraging their existing mainframe and other legacy data center resources to harvest their Big Data assets and achieve their business objectives.

Click here to obtain a copy of the profile and learn more about Veristorm’s solutions and strategies.

Contact us if you’d like to have THINKstrategies examine the business benefits of your company’s unique Cloud capabilities. And, don’t forget our ongoing Best of SaaS Showplace (BoSS), Cloud Computing Business Value (CCBV) and Connected Cloud Internet of Things (CCIoT) Awards programs.

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