Category: Salesforce.com


Scanning the SaaS Marketplace

Posted by thinkstrategies in Hosting, SaaS, Salesforce.com, Software-as-a-Service. Comments Off on Scanning the SaaS Marketplace

19th January

Although any of the following news items could warrant an entire posting to delve into their individual implications, time only permits a quick assessment at this stage. Contact me if you’d like to discuss them in greater depth.

Salesforce.com’s Winter ’07 Extravaganza: Once again Salesforce.com (SFDC) has exceeded expectations. The company had promised to release its new Apex development toolkit at this time, but at its Winter ‘O7 event SFDC added a few more features and new initiatives to extend its leadership in the Software-as-a-Service (SaaS) market.

The Apex now permits customers and developers to more easily and extensively customize the SFDC user interface and reconfigure the on-demand application templates. The new development toolkit also permits extended data model customization and workflow modifications.
AppExchange is being expanded to focus on vertical market applications. Building on its tremendous first-year success focused primarily on horizontal … Read More »





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